Driving Corporate Performance

Driving Corporate Performance

Less than favorable market conditions, a deepening economic crisis, and heightened operational and strategic risks have raised the stakes for those charged with driving corporate performance. While most business leaders set strategic goals, it is effective only if a company can accurately measure and monitor its progress—and align the entire organization in pursuit of those goals. In Driving Corporate Performance, you will explore the connection between a company’s strategy, economics, and control systems by learning to design, implement, and manage systems that help create value, even under challenging circumstances.

What You Can Expect
In this HBS Executive Education program, you will master valuable tools and techniques used by successful organizations to manage cost and performance, particularly in turbulent times. You will return ready to guide your company in implementing strategy, achieving breakthrough performance, managing risk, and sustaining competitive advantage.

Your Course of Study
By exploring the diverse ways winning companies use today’s control systems, you will learn to leverage the balanced scorecard concept for implementing value-creating strategies, use activity-based costing for measuring and managing customer profitability, determine your company’s level of risk, and develop data-driven relationships with suppliers and customers.

This course is relevant to all managers and consultants. It focuses on developing expertise in designing the means of measuring corporate performance, identifying the scope for improvement, and in evolving managerial action to achieve improvement. A number of accounting concepts and techniques, covered in the foundation course, are basic skills required for this course. Another premise of this course is that organizations have different strategies, and different control systems are required to implement their strategies and achieve superior performance. The course is organized in three modules. The first module deals with techniques to measure and enhance profitability and quality of products and services. Tools such as Activity Based Management, Target and Kaizen costing, Flexible Budgeting, and Activity-based Budgeting are key topics in this module. The 2nd module deals with the setting of performance goals and incentives, and the use of diagnostic tools and control systems to achieve the goals. Strategic Profitability Analysis, Economic Value Added (EVA), and Balanced Scorecard are some of the tools used in this module. A third module introduces the student to the Information Systems aspects of management control. It deals with the control-needs of Information flow, and its consolidation in multi-locational setting.

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