E-Commerce

DIPLOMA IN BUSINESS MANAGEMENT (E-COMMERCE)

The PG Diploma in Business Management program focuses on business computing and e-commerce. It is designed to develop skill sets necessary to operate e- business. The student learns business management skills, financial management, e-business development, human resources management, business communication, principles of marketing and internet security. It is designed to prepare the students for a wide range of attractive positions in business, industry and the government.

SEMESTER 1

Modules:

BM 101 Fundamentals of Accounting
BM 102 Organization Behavior
BM 103 Principles of Marketing (Marketing-I)
BM 104 Human Resources Management-I
BM 105 Micro Computing for Business-I

SEMESTER 2

Modules:

BM 201 Managerial Economics
BM 202 Business Statistics
BM 203 Marketing Management (Marketing II)
BM 204 Human Resources Management-II
BM 205 Micro Computing for Business-II

SEMESTER 3

Modules:

BM 301 Management of Medium size Business
BM 302 Marketing Research
BM 303 E-Commerce Web Technologies
BM 304 Technical paper
BM 305 Project work / Case study
BM 306 Seminars

E-commerce is the buying and selling of goods and services using electronic networks, including the Internet. More importantly, it is revolutionizing the way businesses can reach new customers while more adequately fulfilling the needs of pre-existing ones. Furthermore, the cost-effectiveness of electronic commerce enables small companies to compete on an even footing with far larger organizations. At the same time, larger companies can utilize e-commerce to instantly respond to evolving trends and enter new markets with the agility of a small business.
Course Outline

- E-commerce and components to development successful E-commerce Web Site
- Microsoft SQL Server
- Microsoft Transaction Server
- HTML. Building a static web page with a variety of HTML tags
- VB Script
- JavaScript
- Introduction in DHTML (Dynamic HTML)
- ASP (Active Server Pages), the fastest and powerful way to create dynamic Web Site
- XML (Extensible Markup Language)
- Overview of .NET Platform
- Developing real E-Commerce project

Increasing numbers of businesses are developing a virtual store front as an add-on to their bricks and motor institution �and even more numbers are opting for a total Internet-based business. Can there be profit in an online business? All kinds of studies indicate the answer is yes. Online businesses are flourishing. And they are especially flourishing for entrepreneurs and small business operators. Advanced computer technology is driving much of this growth.

This Townshend diploma program is designed to enable students to develop the skills required to be employed as internet/ecommerce software developers. The course covers such topics as web design and creation, animation, architecture, networking fundamentals, web programming, database structures, database development and connectivity, processing ecommerce transactions. The Program is 26 weeks long.

E-commerce is now a vital component of all business enterprise. Today, clients expect instantaneous service-delivery, making on-demand services a prerequisite for success. Clients expect to get what they want when they want it. In order for business to meet these demands in an efficient manner, it is essential that processes are integrated internally as well as with partners, suppliers and customers. So, when the opportunity knocks, you better be ready!
This comprehensive 48-week Diploma program provides students with in-depth knowledge of e-Commerce fundamentals, Web Design and Development, Project Management, Graphics, Programming Design, and Database Management within a dynamic e-Commerce environment.

MODULES Core:
MED WDD Web-page Design and Development
BUS ECS e-Commerce Fundamentals
BUS PRJ Project Management using MS Project
MED PSP Bitmap Image Editing using Adobe Photoshop
MED XHT XHTML / XML
MED DWV Dreamweaver
MED JSP JavaScript
MED FLS Animated / Dynamic Design with Flash
PRO PDD Programming Design and Development
PRO DMS Database Management Systems
Electives:
Students must select and complete 1 elective track.

.Net Track
PRO TSO Transact-SQL
PRO CNT .Net (C#)
PRO ASP Active Server Pages (ASP .Net) Programming
PRO SSR SQL Server
PRO WSR Windows Server, Web Hosting, and Administration
PRO SOA SOA Commerce Server

J2EE Track
PRO JAV Java Programming
PRO SQL PL / SQL Programming
OPS UNX UNIX / Linux Web Hosting and Administration
PRO JTE J2EE Technology and Programming
PRO WLG Web Logic
GEN CPE Career Planning and Employment Assistance

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