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Entrepreneurial Marketing
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Entrepreneurial Marketing

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Entrepreneurial Marketing

Entrepreneurs face special challenges in marketing their new enterprises. This session presents an overview of these challenges and provides an overview of what elements are crucial for a successful marketing plan. In addition, the module discusses the adoption cycle for new products and how entrepreneurs can market products to customers in various adoption segments.

A Online course provided by UCLA Extension in Los Angeles, California, United States

Entrepreneurial Marketing

Marketing strategies for start-up companies. Topics include marketing to investors, internal marketing, and hot to market products/services without a marketing budget.

A Classroom course provided by BYU Institute of Marketing in Provo, Utah, United States

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