Training Resources for:
Managing Supply Chains for Competitive Advantage
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Managing Supply Chains for Competitive Advantage In the high cost and competitive environment of the twenty-first century, a new managerial focus will emerge: Supply Chain Management. It is characterized by a recognition that the typical distribution channel contains redundant and unnecessary functions and inventories. To eliminate these non-value adding activities and assets, manufacturers must take a channel wide perspective - i.e., they need to manage inventory flows regardless of ownership. Only then can costs be contained and customer service be enhanced.
This course will focus on integrating the output of a firm’s logistics effort (customer service) with other components of the marketing mix, so that customer satisfaction can be maximized and differential, competitive advantage is achieved at all levels in the supply chain.
A Classroom course provided by University of Alabama College of Continuing Studies in Tuscaloosa, Alabama, United States
Pages:- 1
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