Training Course:Taking Marketing DigitalSchool/Trainer:Harvard Business School Boston, Massachusetts, United States
Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced
Course Description:
'' To help you create effective digital marketing strategies, Harvard Business School (HBS) Executive Education offers Taking Marketing Digital. By exploring social networking, mobile marketing, online communities, viral marketing, wikis, and blogs, you will learn how to build brands in a highly networked world.
What You Can Expect Through dynamic lectures, case studies, and small group discussions, you will gain exposure to the latest techniques and tools for improving your organizations interactive marketing and brand-building efforts. You will return to your organization well positioned to implement digital strategies that deliver measurable results.
Your Course of Study HBS faculty members specifically structured the curriculum to help executives understand the current trends and best practices in digital marketing. In this highly focused program, you will learn how to leverage these innovative strategies in order to gain competitive advantage for your organization. ...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.exed.hbs.edu/
Phone:1-800-HBS-5577
School Address:
Harvard Business School Executive Education Programs Soldiers Field Boston, MA 02163-9986 U.S.
Jobs & Resumes: Boston Houses & Roommates: Boston Travel Agencies: Boston
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