Training Course:Competitive StrategySchool/Trainer:Kellogg School of Management Executive Education
Evanston, Illinois, United States
Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced
Course Description:
'' How do firms create and capture value in competitive and rapidly evolving environments? In this program, you will learn how to put into action economic principles for long-run strategic success and quantitative tools for evaluating choices. In a collaborative learning environment, you will explore how to analyze industries: What leads some industries to be more profitable than others? What leads entry opportunities to emerge and shake-outs to occur?
You will acquire the tools to perform an internal resource-based assessment to identify your organization’s competitive strengths and determine how best to exploit these strengths given your organization’s competitive environment. Blending the latest strategic thinking and practice with case discussions drawn from domestic and international settings, the program is an advanced treatment of the fundamentals behind most successful competitive strategies. ...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.kellogg.northwestern.edu/execed/
Phone:847-467-7000
School Address:
Executive Education
Kellogg School of Management
James L. Allen Center
2169 Campus Drive
Evanston, Illinois 60208-2800
U.S.A.
Jobs & Resumes: Evanston
Houses & Roommates: Evanston
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Other training courses offered by Kellogg School of Management Executive Education:
Branding: Creating, Building, and Rejuvenating
Consumer Marketing Strategy
Managing New Products and Services for Strategic Competitive Advantage
Pricing Strategies and Tactics
Strategic Marketing and Communications
The Market Focused Organization
Kellogg on Marketing
Branding in Media and Entertainment
Creating a Culture of Innovation
Creating and Managing Strategic Alliances
Driving Organic Top-Line Growth
Implementing Organic Growth Strategies
Driving Strategic Value From IT
Managing Customer Relationships for Profit
The Science of Lean Six Sigma Operations
Supply Chain Management
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