Training Course:Managing Price and Value PerceptionsSchool/Trainer:Kellogg School of Management, Northwestern University
Evanston, Illinois, United States
Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced
Course Description:
'' Managing Price and Value Perceptions provides a integrated framework for studying pricing and customer value from both a theoretical and empirical perspective. Analysis of several field experiments will provide students with a deeper understanding of both consumer behavior and managerial strategies. ...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.kellogg.northwestern.edu/
Phone:847-491-3300
School Address:
Kellogg School of Management
2001 Sheridan Rd, Evanston, Illinois 60208, United States
Jobs & Resumes: Evanston
Houses & Roommates: Evanston
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Wall Street, Hedge Funds and LBO Funds
Securities Analysis
Strategic Issues in Commodity Industries
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