Writing to Sell

Oak Tree Management & Training Ltd.
Birmingham, Bristol, Cambridge, Edinburgh, London, Manchester, Newcastle, Nottingham, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced

Course Description:

'' This course deals with the practical issues of making written communications work effectively. It is for anyone who has a responsibility for communicating with customers, managers and employees, and the outside world in general. It aims to send delegates away able to write quickly and effectively
This course can be tailored and delivered in company.
Course Objectives
Increased confidence in writing business correspondence

Reviewed methods of writing to sell successfully

Used a systematic approach to writing a range of documents

Structured the correspondence logically

Reviewed how to layout material effectively

Practised writing a range of material, relevant to their job role

Course Contents
25 reasons why written communications fail

The secrets of successful writing
Effective writing style
Planning what to say and how to say it
Avoiding the pitfalls of spelling and grammar

Format and styles for business communications (including email)
Communicating information to senior managers

Report-writing
Preparing a brief for suppliers (design agencies, consultants, new product development agencies, suppliers working on new product concepts, PR agencies)

Eye-catching articles in newspapers and company newsletters

Mail shots

Effective business correspondence

Packaging copy
Do’s and don’ts of copy layout ...''

Elements of this syllabus are subject to change.

Phone:(01284) 763040

School Address/Venue(s):

Park Farm Business Centre
Fornham St Genevieve
Bury St Edmunds
Suffolk
United Kingdom
IP28 6TS

Jobs & Resumes: Birmingham, Bristol, Cambridge, Edinburgh, London, Manchester, Newcastle, Nottingham
Houses & Roommates: Birmingham, Bristol, Cambridge, Edinburgh, London, Manchester, Newcastle, Nottingham
Travel Agencies: Birmingham, Bristol, Cambridge, Edinburgh, London, Manchester, Nottingham

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