Microeconomics

The Gordon Institute of Business Science
Johannesburg, South Africa

Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced

Course Description:

'' In this module students will be introduced to micro-economic theory and its application to real business situations. The aim of the module is to establish a rigorous appreciation for the main drivers of any business and to show how different variables will impact the company bottom line. The module begins by examining consumer demand. Students will examine why consumers act in a particular way, how they may react to market changes and what strategies a startup company may undertake to maximise its revenue in both the short and the long term. The module then shifts to focus on the production decisions of a company and examines in detail the different types of costs within an organisation, what variables positively and negatively affect these costs and how these costs can be managed to maximise profits and profitability. Different market structures are analysed to assist students in placing their firm and sector in an appropriate market structure thus providing useful insight into options regarding inter firm rivalry, firm inter dependence and strategies to deal with competition from similar firms. The module is designed to give the student a set of tools, models and causal chains which will help them make more informed strategic decisions regarding: the pricing of their goods, their cost management, their competition strategies and options to maximise profitability. ...''

Elements of this syllabus are subject to change.

Phone:(011) 771 4000

School Address/Venue(s):

The Gordon Institute of Business Science
26 Melville Road
Illovo
Johannesburg
South Africa

Jobs & Resumes: Johannesburg
Houses & Roommates: Johannesburg
Travel Agencies: Johannesburg

Search other schools for Microeconomics training resources.

Entrepreneurship MBA
Entrepreneurial Process
Creativity & Innovation
Human Behaviour & Performance in SA
Analytical Tools & Techniques
Financial Accounting
Macroeconomics
Marketing Practices and Technology
Business Research & Analysis
Management Accounting
Operations Management

Notice: The course description on this page was captured from the Internet as historical reference or submitted by visitors. It was archived statically and not updated from day to day.
 

Tips: Besides Acquiring latest course information by the search form, Students can also leave their study interests here and let schools callback.