Effective Sales Techniques

Stehle Associates
London, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced

Course Description:

'' Are salespeople really born? Perhaps some are, but we can all learn how to be more effective through the techniques and approaches covered in this course.

This fast moving interactive programme will provide delegates with the tools to improve sales, build relationships quickly with new customers and maintain long-term relationships.

Who should attend:

This course is aimed at all staff involved in face-to-face selling of products or services.

Prerequisites:

There are no prerequisites for this course.

What you will learn:

On successful completion of the course, attendees will be able to:

Distinguish different types of customer and tailor the selling approach accordingly
Apply a system to sell more effectively
Apply techniques to sell better
Build a positive attitude
Plan for the future
What you will cover:

About the potential Customer
Understanding the customer and separating fact from sales fiction
Can sales techniques be tailored to each individual customer?
Are all customers the same - challenges with the client base
Pride in the product
Understanding and recalling what make your product great
Using a system to sell the features of the product
Translating features into customer benefits
The skill techniques of being able to sell well
The need to adopt a consistent professional approach
How first appearances can make or break the sale or the relationship
Understanding the value of the "relationship" approach
Learn the 3 step process to start off the first meeting (Pacing statements, Matching (voice) Leading the conversation
Use of Body Language to re-enforce your position, message and professional image. (Video)
Matching, using body language (practice)
Use of customer profiling (practice)
Negotiation - what’s the flexibility?
The technique of closing the sale
The correct point to go for the sale
How to ensure high success rates
Closing the successful sale
Closing the unsuccessful sale
Making successful sales presentations
Constructing the presentation using a three stage approach (practice)
Using questions to get to ’YES’
The next steps
Using a system
Reasons why sales people don’t like systems, records and paperwork
The need for a system of customer records, understanding what is essential information for sales and for on going successful relationships
Building a positive attitude
Understand the benefits of a positive self attitude for selling and for your own career
Two techniques to building a positive self image
Action Plans for successful implementation
Create back at work action plans
Deliver mini presentations
...''

Elements of this syllabus are subject to change.

Phone:+44 (0)20 7917 9943

School Address/Venue(s):

Stehle Associates
212 Piccadilly
London W1J 9HG United Kingdom

Jobs & Resumes: London
Houses & Roommates: London
Travel Agencies: London

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