Presentations Skills for Technicians

Stehle Associates
London, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced

Course Description:

'' Most presentations given by pre and post sales technicians leave a lot to be desired. Time is spent describing the vendor when the audience is there to see the product. When the session does get underway, the audience is bombarded with jargon and the features of a product without regard for whether the benefits or underlying principles are understood. Too much time is spent telling the audience how good it is without explaining how it might be used. As a sales exercise or exercise in goodwill, the opportunity is wasted.

From attending many vendor sessions ourselves we know that the situation is really quite bad. Companies with excellent products and brands are delivering messages that at best are received indifferently by the audience and at worst, with real hostility that blocks sales and damage the vendor’s reputation.

For obvious reasons this is not a public course. The course relies on our ability to understand your needs and your commitment to gaining a dramatic improvement. It is unlikely that anyone attending this course will ever go back to using existing material or the style of delivery they currently employ.

Who should attend:

Any pre or post sales technicians who expect to deliver customer presentations and want to improve their chances of successful delivery of their message.

Prerequisites:

Prior experience of developing and delivering customer presentations is expected.

What you will learn:

This course will teach you how to prepare and deliver product presentations that will satisfy the needs of your audience and leave them wanting to know more.

On successful completion of the course, attendees will be able to:

Prepare presentation materials that communicate what people want and need to know
Deliver your message without hindrance
Thereby increase the sales and success that people have when using your product
What you will cover:

Understanding what your audience needs and wants from your presentation
Understanding what your own organisation wants to gain
Matching content to needs and wants
Designing the most appropriate session
Preparing the materials
Delivery style
Avoiding problems
Practice ...''

Elements of this syllabus are subject to change.

Phone:+44 (0)20 7917 9943

School Address/Venue(s):

Stehle Associates
212 Piccadilly
London W1J 9HG United Kingdom

Jobs & Resumes: London
Houses & Roommates: London
Travel Agencies: London

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