Marketing

Symmons Madge Associates Ltd.
Belfast, Birmingham, Bristol, Cardiff, Dublin, Exeter, Glasgow, Slough, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced

Course Description:

'' These days, it is difficult to climb up the corporate ladder without being able to win more business, generate new opportunities or open more doors. You may be a reluctant marketeer, but the highest paid people in professional life tend to be those who effectively promote their organisation, whether it be a consultancy, contractor or local authority. This marketing course helps delegates to make their marketing more effective by informing delegates how to segment their markets and improve their ability to win new business.

Course Objectives:

Delegates will be able to:

Identify their target audience and position themselves to best advantage.
Improve their ability to win new business.

Course Outline:
Learn how to do a Marketing Audit - this will help delegates to consider their Marketing Effectiveness.
Learn how to Segment, Target and Position - you cannot be all things to all people, learn how to develop a niche market, identify your target audience and position your company.
The Services Marketing Mix - When you do not have a physical product to deliver, how do your Clients judge you?
Corporate Branding
Basic Sales Essentials
Networking - does it fill you with dread when you have to walk into a room with hundreds of people and you don’t know anyone? Learn how to network and work a room efficiently.
The Follow Up - so you have their business card, what do you do now? The all important follow up call is just as important. Learn how to make an effective follow up call.
The Meeting - You have gone through the initial stages and you have a meeting set up, how should you behave? Does your appearance matter and dos and don’ts in a meeting!
...''

Elements of this syllabus are subject to change.

Phone:01446 775959

School Address/Venue(s):

Vale Forge
North Road
Cowbridge
Vale of Glamorgan
CF71 7DF
United Kingdom

Jobs & Resumes: Belfast, Birmingham, Bristol, Cardiff, Dublin, Exeter, Glasgow, Slough
Houses & Roommates: Belfast, Birmingham, Bristol, Cardiff, Dublin, Exeter, Glasgow, Slough
Travel Agencies: Belfast, Birmingham, Bristol, Dublin,

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