Training Course:Marketing AnalyticsSchool/Trainer:UC Berkeley Extension Berkeley, San Francisco, Redwood City, Oakland, California, United States
Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced
Course Description:
'' Gain an understanding of marketing analytics, which applies quantitative methods to improve marketing decisions on product positioning, advertising budgeting, sales-force allocation, and other key areas. Marketing analytics are crucial to marketing effectiveness—what cant be measured, cant be managed. To ensure that you can leverage the concepts of the course in your own organizations, you use in-class, hands-on computer modeling using widely available tools such as Microsoft Excel. This hands-on work is fortified with lectures and business cases. ...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.unex.berkeley.edu/
Phone:(510) 642-4111
School Address/Venue(s):
1995 University Ave. Suite 110 Berkeley, California 94704-7000 USA
Jobs & Resumes: Berkeley, San Francisco, Redwood City, Oakland Houses & Roommates: Berkeley, San Francisco, Redwood City, Oakland Travel Agencies: San Francisco, Oakland
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Other training courses offered by UC Berkeley Extension:
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Talent Management and Workforce Development
Total Compensation
Strategies and Technology for Online Multimedia Ad Campaigns
Essential Paralegal Studies
ASP.Net AJAX
Advanced Excel Automation Using VBA
Visual Studio
Open Source Fundamentals and Strategies
Photovoltaic Devices
Mixed Signal IC Test and Measurement
Phase-Locked Loop Design Techniques
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