Training Course:Strategic Marketing for ThinkersSchool/Trainer:University of Cape Town Graduate School of Business
Cape Town, South Africa
Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced
Course Description:
'' Programme summary
This is a hands-on investigation of the components and process of competitive and sustainable strategy development. Current approaches to strategic marketing are debated and cases from various industries are explored.
Programme benefits
Marketers will develop the ability to be effective strategists and leaders
A strong brand focus promotes the concept that a brand is located at the centre of a business. The effective and integrated development and communication of a brand are key to business and marketing success
A creative component provides the opportunity to develop creative abilities in generating new ideas.
...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.gsb.uct.ac.za/
Phone:+27 (0)21 406 1922
School Address/Venue(s):
UCT Graduate School of Business
Breakwater Campus
Portswood Road
Green Point
Cape Town
South Africa
Jobs & Resumes: Cape Town
Houses & Roommates: Cape Town
Travel Agencies: Cape Town
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Other training courses offered by University of Cape Town Graduate School of Business:
Organisational Story Telling for Influential Leaders
Leading with Intuition
Creategy
Strategy Starterkit
Organisational Change Demystified
Negotiating Skills
Finance for Non-financial Managers
Nomadic Marketing
Mobile Marketing
Dirty Hands Wine Marketing
Project Management
Strategic Project Management
Global Supply Chain Management
Managing reform and regulation in the Electricity and Water sectors
Business & Climate Change
Business Acumen for Artists
Property Development
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