New Product Introduction

UCLA Extension
Los Angeles, California, United States

Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced

Course Description:

'' No matter what the industry, every company must develop new products. They are essential for maintaining sales, replacing outdated offerings, and tapping new market opportunities. Most importantly, customers want new products that meet their changing demands. Companies that can react and meet this demand most efficiently and effectively will hold a strong competitive advantage. Those firms that fail to develop new products place themselves at great risk. Part I of this course outlines the processes and tools that compose an effective new product development strategy. Part II of this course discusses the latter stages leading up to launch of a new product. The primary goal of these two courses is to provide a thorough understanding of the method of creating new products. ...''

Elements of this syllabus are subject to change.

Phone:(310) 825-9971, (818) 784-7006

School Address/Venue(s):

UCLA Extension, 10995 Le Conte Avenue, Los Angeles, California 90024 USA

Jobs & Resumes: Los Angeles
Houses & Roommates: Los Angeles
Travel Agencies: Los Angeles

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