Training Course:Writing for Marketing and AdvertisingSchool/Trainer:
Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced
Course Description:
'' Writing for marketing and advertising is all about crafting a message. This course aims to build the essential skills to write clear concise and compelling messages for all media. Over six weeks, students in this course study and practice writing proposals, direct mail pieces, brochure copy, sales letters, business plans, white papers and materials for the digital delivery via the web. Highly interactive and participatory, the course features weekly assignments that stretch participants’ creativity and provide practice in headline writing, as well as refine presentation skills in marketing communication. Students present their work to the class and instructor, and receive constructive critiques. Using this enjoyable, pragmatic approach, the course goal is to write all formats of documents typical in the marketing communications industry from marketing plans to advertising copy. ...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.uclaextension.edu/
Phone:(310) 825-9971, (818) 784-7006
School Address/Venue(s):
UCLA Extension, 10995 Le Conte Avenue, Los Angeles, California 90024 USA
Jobs & Resumes: Los Angeles
Houses & Roommates: Los Angeles
Travel Agencies: Los Angeles
Search other schools for Writing for Marketing and Advertising training resources.
Other training courses offered by UCLA Extension:
Marketing Techniques in a Transition Economy
Media Planning and Analysis
New Product Introduction
Professional Selling: A Practical Approach
Relationship Marketing
Strategic Marketing
Brand Management
The Selling Side of Marketing for Small Business
Business Law
Fundamentals of Bankruptcy Law
Business Statistics
Mathematics for Management
Notice: The course description on this page was captured from the Internet as historical reference or submitted by visitors. It was archived statically and not updated from day to day.
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