Building Client Relationships

Australian Institute of Management SA
Adelaide, SA, Australia

Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced

Course Description:

'' Relationship building and effective account management form the basis for a successful sales strategy in an organisation. This program focuses on ways to build sales, retain business and increase referrals through the effective servicing and management of one-on-one relationships with clients, to maximise return to business.

Content
Defining client relationships - both good and bad
The long term benefits of developing strong client relationships
The investment decision in building relationships with clients
Methods of identifying the status of a client / supplier relationship
Defining client satisfaction and determining its value and benefits
Measuring client satisfaction, loyalty and intent to re-purchase
Researching the client and their organisation
Identifying key loyalty drivers and setting loyalty objectives
Communicating with different buying decision makers
Establishing first contact and creating high impact first impressions
Identifying needs through appropriate questioning techniques and tools
Building confidence and trust
Please note this course requires pre-work

Learning Objectives
Initiate interpersonal communication with clients
Establish client relationship management strategies
Maintain and improve ongoing relationships with clients
Build and maintain networks

...''

Elements of this syllabus are subject to change.

Phone:08 8241 8000

School Address/Venue(s):

Centre for Management Development
180 Port Road
Hindmarsh
South Australia 5007

Jobs & Resumes: Adelaide
Houses & Roommates: Adelaide
Travel Agencies: Adelaide

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