Training Course:Marketing EssentialsSchool/Trainer:Australian Institute of Management NSW & ACT
North Sydney, NSW, Australia
Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced
Course Description:
'' Marketing is a crucial part of an effective and high performing business. This program provides participants with an understanding of critical marketing activities and provides a framework for identifying and achieving the marketing goals of a company. Participants are introduced to key marketing tools to identify customer needs and develop market plans and products.
Learning outcomes
Contribute to effective marketing strategies and plans.
Use selected marketing tools.
Identify the role and function of marketing within the organisation.
Develop a framework for a marketing plan.
Course content
Introduction to the formal framework of marketing.
Marketing tools.
Key philosophies of marketing.
How to segment markets and choose targets.
The importance of buyer behaviour.
Introduction to market research.
Pricing tactics.
How to combine promotional tools.
Understanding the importance of systems.
The marketing plan.
...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.aimnsw.com.au/
Phone:02 9956 3030
School Address/Venue(s):
Australian Institute of Management NSW
215 Pacific Highway
North Sydney NSW Australia 2060
Jobs & Resumes: North Sydney
Houses & Roommates: North Sydney
Search other schools for Marketing Essentials training resources.
Other training courses offered by Australian Institute of Management NSW & ACT:
Business Services
Diploma of Project Management
Project Management Fundamentals
Building Client Relationships
Dealing with Difficult Customers
Marketing Strategies
Essential Selling Skills
Exceptional Customer Service
Leading and Motivating the Sales Team
Managing Customer Service
Marketing Practice
Professional Selling Skills
Professional Telephone Skills
Sales Negotiation
Strategic Account Management
Notice: The course description on this page was captured from the Internet as historical reference or submitted by visitors. It was archived statically and not updated from day to day.
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