Training Course:MarketingSchool/Trainer:Metropolitan Community College Abbotsford, Burnaby, British Columbia, Canada
Course Format: Classroom | E-learning | Virtual Class | Online/Live | On-site/In-house | Blended | Self-paced
Course Description:
'' Examines the concept of strategic planning, dynamics of marketing research, consumer markets and consumer behaviour, business market and business buyer behaviour, marketing segmentation, targeting, and positioning for competitive advantage. It also explores product and service strategies, new product development and life cycles, pricing strategies, distribution channels and logistics management, retailing and wholeselling, integrated marketing communication strategy, advertising, sales management and public relations, and personal selling. Topics include marketing and society: social responsibility and marketing ethics, direct and on-line marketing, and the global marketplace. ...''
Elements of this syllabus are subject to change.
Please go to the school's official website for training price and schedule:
http://www.metropolitancollege.ca/
Phone:(604) 320-3332, (604) 826-3107
School Address/Venue(s):
Burnaby Campus Metropolitan Community College 201-3701 E Hastings St. Burnaby, BC V5C 2H6 CANADA
Metropolitan Community College 107-33119 S Fraser Way Abbotsford, BC V2S 2B1 CANADA
Jobs & Resumes: Abbotsford, Burnaby Houses & Roommates: Abbotsford, Burnaby Travel Agencies:
Search other schools for Marketing training resources.
Other training courses offered by Metropolitan Community College:
Business Organization Environment
Business Mathematics
Principles of Economics
Human Resources Management
Intermediate Accounting
Business Finance
Business Communication
Career Development Strategies
Productions Management
Organizational Behaviour
Industrial Relations
Business Start-up
Business Administration
Information and Communications Technology
Customer Service/Care
Notice: The course description on this page was captured from the Internet as historical reference or submitted by visitors. It was archived statically and not updated from day to day.
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