Advertising

Hallmark Institute of Photography
Turners Falls, MA, United States

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' Chances are, you will be advertising your services in the future. This class will introduce you to the various advertising media, show you how to plan campaigns around traditional selling seasons, and explore how working photographers use advertising. You will write advertising copy and explore type and design options to create a logo and letterhead that reflect your personality. There will also be discussions about advertising theory and ethics.
...''

Phone:413-863-2478

School Address:

Hallmark Institute of Photography, At the Airport, P.O. Box 308 • Turners Falls MA 01376 USA

Jobs & Resumes: Turners Falls
Houses & Roommates: Turners Falls

Commercial Photography II
Portfolio Preparation
Digital Imaging Workflow
Introduction to Digital Capture
Digital Imaging Workflow II
Advanced Digital Capture
Tools and Techniques of Digital Imaging
Digital Foundations
Planning and Analysis Tools
Business Communications
Salesmanship and Sales Promotion
Public Relations
Introduction to Website Design
Marketing Analysis
Advertising Design
Advanced Website Design
Record Keeping
Purchasing and Inventory
Financing

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