Fashion Merchandising

McIntosh College
Dover, NH, United States

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' The Fashion Merchandising Program at McIntosh College can provide students with an understanding of just how the complex elements of the fashion industry all come together to create and market current styles.

Students in the fashion merchandising program will have the chance to explore diverse related subjects, including how to recognize and project trends, set pricing, create a fashion line, operate large and small retail stores and track the economy. There is both an art and science to bringing together the creative and business elements of fashion merchandising.

At McIntosh College, our Fashion Merchandising program curriculum is designed to help students develop an essential overview of the business, marketing, management and sales skills needed to prepare for a professional career in the fast-paced, always evolving fashion industry.

Fashion Merchandising Program Educational Objectives

Identify principles of fashion marketing
Discuss management issues within the fashion retail industry
Identify trends in the marketplace
Discuss the importance of effective buying strategies by fashion retailers
Give examples of effective merchandise displays
Explain the production and design processes involved in the construction of garments
Discuss the history of fashion and relate it to the cultural, political, economic, and religious climate for each historical era
Describe different types of fabric and properties.
Identify consumer needs and preferences
Recognize the importance of line, color, texture, function, trends, and lifestyle
Identify key art principles and elements of design
Sketch ideas for clothing designs
Produce flat patterns for various types of clothing
Examine the design of garments and fabrics with attention to cut, grain seams, pockets, collars, necklines, etc.
Coordinate designs for a variety of consumers, sizes, styles, prices, and markets
...''

Phone:888-268-6777

School Address:

McIntosh College
23 Cataract Avenue
Dover, New Hampshire 03820

Jobs & Resumes: Dover
Houses & Roommates: Dover

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