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Training Course:

Writing for the Web in Plain English

School/Trainer:

CIM - The Chartered Institute of Marketing
London, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' Your organisation deserves a unified global approach to reaching the World Wide Web. This popular workshop ¨C highly rated by previous attendees - shows how to write effective copy for your international internet and intranet sites.


Benefits for your organisation:

From online selling to appreciating the nuances of corporate copy, this workshop helps you get results from both your own writing abilities as well as encourage those who write for the web, to become even more creative and professional.


Benefits for you as an individual:

This workshop takes a down to earth approach towards web-centric creativity. From explaining the simple steps towards planning your creative web strategy to dealing with the most essential of all e-communications languages ’plain English’, then how you can craft powerful copy for the internet.


You will learn how to:

Plan copy for your website
Turn a brochure-ware site into a site of resource
Improve email copy
Promote your ratings in search engines
Brief your website copy and design team
Enhance your web-brand with web copy
Write for an international audience
Appreciate the importance of sharp, provocative copy
Innovate your site to try to become creative award winners

...''

Please go to the school's official website for training price and schedule:
http://www.cim.co.uk

Phone:+44 (0) 1628 427200

School Address:

Cookham
Maidenhead
Berkshire
SL6 9QH
UK

Jobs & Resumes: London
Houses & Roommates: London




Other training courses offered by CIM - The Chartered Institute of Marketing:

Profitable Product Management:B2C
Public Relations
Sales - Consultative Selling
Sales - Selling Services and Solutions
Field Sales Management
Segmentation Strategy
Presentation
Strategic Marketing
Sustainable Marketing Strategy
Innovative Copywriting Skills
Writing Perfect Reports and Proposals
Corporate Social Responsibility
Creative Communicator
CRM - Relationship Marketing
Marketing Design
E-marketing - Marketing Using the Web
E-marketing - Web Design
Search Engine Marketing
Strategic Internet Marketing


Notice: The course description on this page was captured from the Internet as historical reference or submitted by visitors. It was archived statically and not updated from day to day.
 


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