Finance for Non-Financial Managers

CIM - The Chartered Institute of Marketing
London, Manchester, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' This workshop will introduce you to the essential financial concepts and show you how they affect marketing and sales; it will explain the conventions, the terminology, and the procedures. It will help you to assess the financial strength of customers and competitors, and see how your own activities affect your organisation¡¯s performance.


Benefits for your organisation:
Your attendance at this workshop will assist your organisation in gaining a greater understanding of the content and applications of budgets, monthly and annual financial reports, through more effective management.

Benefits for you as an individual:

You will become more confident in the use of financial reports and more effective as a manager through being able to use management and financial accounts. You will also be able to understand the concepts and terminology of finance and will be able work more effectively with your accountants.


You will learn how to:

Construct simple budgets and analyse monthly performance through the use of management accounts
Interpret profit and loss accounts by using financial ratios and key performance indicators
Analyse annual performance by using financial accounts
Interpret cash flow statements and balance sheets


...''

Phone:+44 (0) 1628 427200

School Address:

Cookham
Maidenhead
Berkshire
SL6 9QH
UK

Jobs & Resumes: London, Manchester
Houses & Roommates: London, Manchester

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