Project Management

CIM - The Chartered Institute of Marketing
London, Birmingham, Manchester, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' This workshop provides an essential foundation for anyone new to project management. With a focus on the steps required to scope, plan, implement and evaluate marketing projects, this workshop provides the grounding required to deliver on time and within budget. We also consider the ¡®human factor¡¯, encouraging the project manager to engender mutual cooperation and accountability within the team.


Benefits for your organisation:

Project management skills are fundamental to all successful marketing operations. Ever-increasing needs for efficiency, cost effectiveness and results mean it¡¯s essential that marketers be given the practical skills to enable them to perform to their best. For the organisation this means better project control and delivery, and confident marketers who take the inevitable challenges of project management in their stride.


Benefits for you as an individual:

You will come away from the course understanding the key stages of project management and your responsibilities to both stakeholders and your team. You will gain confidence in the process you must follow to deliver projects on time and within budget. You¡¯ll also gain an understanding of how to motivate your team to work together to welcome the challenges that project management brings.


You will learn how to:

Understand what it really means to be a project manager and why it is an essential skill for the ambitious marketer
Understand how personal efficiency is a big contributory factor to successful project management
Scope a project and set realistic objectives while managing stakeholder expectations
Plan a project and prioritise all the tasks within the plan
Work to deadlines
Work with the team to get the best out of people ¨C how honest and open communication between team members is vital if a project is to run smoothly and mutual accountability and input are to be achieved
Recognise the difference between a problem and a crisis, and how to cope accordingly
Understand why evaluation is so important


...''

Phone:+44 (0) 1628 427200

School Address:

Cookham
Maidenhead
Berkshire
SL6 9QH
UK

Jobs & Resumes: London, Birmingham, Manchester
Houses & Roommates: London, Birmingham, Manchester

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