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Training Course:

Strategic Marketing Management

School/Trainer:

Brunel University
Uxbridge, Middlesex, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' Introduction to marketing concepts; the marketing orientation and evolution of marketing

Marketing ethics, social responsibility and sustainability

Internet marketing and database management: the impact of technology

Product and branding decisions

Price and place decisions

Promotion / communication decisions

Integrating the marketing mix

Service marketing decisions

Marketing planning �audit, strategy development, implementation and evaluation

Organisational and financial implications of marketing activity

...''

Please go to the school's official website for training price and schedule:
http://www.brunel.ac.uk

Phone:+44/0 1895 265288

School Address:

Brunel University
Uxbridge
Middlesex
UB8 3PH
UK

Jobs & Resumes: Uxbridge
Houses & Roommates: Uxbridge




Other training courses offered by Brunel University:

Corporate and Competitive Strategy
Operations Management
International Business
Corporate and Business Finance
Leading People and Managing Organisations
MBA
Automotive and Motorsport Engineering
Engineering Management
Medical Anthropology
Aerospace Engineering


Notice: The course description on this page was captured from the Internet as historical reference or submitted by visitors. It was archived statically and not updated from day to day.
 


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