Creativity, innovation and change

Open University Business School
Milton Keynes, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' This innovative and interdisciplinary course helps managers to develop their perceptions, employ creative skills, develop ideas with their team, sustain a creative climate at work, manage innovation and develop partnerships across organisational boundaries. It offers techniques and processes designed to help develop opportunities and manage innovation and change. The overall aim of the course is to help managers develop and promote imaginative, flexible and practical thought and action by:

Developing a more creative attitude in themselves and others.

Improving their own and others�capacity to respond practically and creatively to problems and opportunities.

Learning a variety of approaches designed to develop ideas, manage innovation and transfer knowledge (including scanning the environment, changing structures, improving systems and involving people).

Being better placed to help establish an organisational climate in which creativity, entrepreneurship and innovation can grow.

Understanding a variety of approaches to restructuring organisations (including the learning organisation, the use of partnership, networks and self-organisation).

Appreciating the contextual nature of knowledge.

By the end of the course you should be able to:

Understand how cognition, style and culture affect thought, action and policy.

Be better placed to relate effectively to the way different people behave in organisations.

Understand the principles underlying creative thinking and problem-solving.

Use a range of tools, procedures and behaviours as aids to problem-solving, creative change and the management of innovation.

Appreciate the impact of information and communication technologies on problem-solving, data access and networking.

Help develop a more creative climate in your organisation.

Use a range of structures, processes and systems (such as quality, six sigma, outsourcing, empowerment and partnership) to help develop and sustain innovation in your organisation.

Adapt and apply the processes and approaches taught to involve people, develop ideas, manage innovation, and share knowledge in a wide range of organisational settings and cultures.

Initiate appropriate action towards organisational transformation and renewal.

Appreciate the implications of environmental issues and organisations�role in social responsibility.

The course offers a range of materials from which you select for detailed study those most suited to your own needs and interests. It is divided into three main blocks:

Creativity, cognition and development offers an introduction to creative approaches to management, focusing particularly on the individual level of creativity. It examines how cognition, perception, style and role affect managers�thought and behaviour, and traces the influence of cultural and historical values on personal, organisational and global development. It also discusses ways in which organisations can develop sustainably and responsibly, and introduces complexity. A personality inventory is included. This block has a psychological orientation.

Managing problems creatively looks at ways in which managers and teams can approach problem management creatively. It describes a variety of problem-solving and opportunity-finding approaches and frameworks such as staged problem-solving, orchestrated debate, mapping, and narrative approaches such as storytelling and the use of imagery and metaphor. It presents principles that underlie creative problem management. The associated Technique Library (available in print and web versions) includes over 150 creativity, problem exploration, mapping, idea generation, decision-making, acceptance-finding and action planning techniques. There is an electronic technique selector to help you choose between them.

Changing organisations deals with ways of managing innovation, developing a creative organisational climate, and approaches to transforming and revitalising organisations. It shows how ideas about innovation have changed, and introduces ways of scanning the environment, such as scenario building and benchmarking. It looks at organisational structures and systems designed to help manage innovation (including idea elicitation and screening systems, ways of sharing knowledge and involving people), and discusses entrepreneurship, climate and culture change. The block compares various approaches to organisational change and restructuring, including the quality movement, empowerment, reengineering, the learning organisation, partnership and self-organisation.

Vocational relevance
The course is related to the N/SVQ in strategic management at Level 5.

Residential school
The residential school is designed to teach creative approaches to problem-solving, ways of accessing tacit knowledge and group process skills. The cost of the school is included in the course fee. There is an alternative online learning experience which acts as a substitute for the residential school where necessary.

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Phone:+44 (0)845 300 60 90

School Address:

Student Registration & Enquiry Service
The OU Business School
The Open University
PO Box 197
Milton Keynes
MK7 6BJ
UK

Jobs & Resumes: Milton Keynes
Houses & Roommates: Milton Keynes

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