Training Course:AdvertisingSchool/Trainer:Pepperdine University
Los Angeles, Malibu, California, United States
Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced
Course Description:
'' The Advertising Major Program at Pepperdine University prepares students for careers in advertising agencies, in the advertising departments of the mass media, or in business organizations performing advertising functions. In addition to the general studies requirements, all advertising students must take forty (thirty-three upper-division) units in the major and nine to twelve upper division units in an outside concentration.
The outside concentration of nine to twelve units is designed to complement and support the major. The area of concentration must be outside of mass communication, and the student’s major advisor must approve the concentration area and the specific courses to be taken.
Communication Core Requirements - 12 Units
COM 200 Communication Theory (3)
COM 300 Introduction to Communication Research (3)
COM 301 Message Creation and Effects (3)
COM 400 Communication Ethics (3)
Bachelor of Arts in Advertising - 28 Units
MSCO 292 Introduction to Advertising and Public Relations (4)
ADV 375 Advertising Media (4)
ADV 475 Advertising Copy and Layout (4)
ADV 561 Advertising Account Planning and Research (4)
ADV 575 Advertising Campaign Management (3)
ADV 595 Advertising Internship (1)
MSCO 371 Communication Graphics (4)
MSCO 570 Mass Communication Law(4)
Outside Concentration: 3 upper division courses (9 to 12 units)
(must be in an area outside of mass communication).
Freshman-Year Program
The advertising student should enroll in the regular freshman program as outlined in the Seaver College Catalog. Students are encouraged to take COM 200, ENG 101, ENG 102, and SPE 180 during the freshman year. Students planning to study in an international program during their sophomore year should also plan to complete these courses during their freshman year.
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Please go to the school's official website for training price and schedule:
http://www.pepperdine.edu/
Phone:(310) 506-4000
School Address:
6100 Center Drive, Los Angeles, CA 90045
24255 Pacific Coast Highway, Malibu, CA 90263
Jobs & Resumes: Los Angeles, Malibu
Houses & Roommates: Los Angeles, Malibu
Other training courses offered by Pepperdine University:
Accounting
Acting
Broadcast News
Clinical Psychology
Coaching
Communication
Dispute Resolution
Film
French
German
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