E-Commerce Strategy and Practices

Australian College of Information Technology
Brisbane, Gold Coast, QLD, Australia

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' Students should gain an understanding of how to Design and implement commerce-driven Web sites; identify customer needs; monitor customer usage patterns; determine order processes and service after sales; and consider how e-business solutions can increase sales.

The skills covered can be used by network server administrators, firewall administrators, systems administrators, application developers, IT security officers, Webmasters, business developers, and marketing managers.

E-Commerce Strategy and Practices

E-Commerce Strategy and Practices teaches students how to conduct business online and how to manage the technological issues associated with constructing an electronic-commerce Web site.

Students will implement a genuine transaction-enabled business-to-consumer Web site, examine strategies and products available for building electronic-commerce sites, examine how such sites are managed, and explore how they can complement an existing business infrastructure. Students get hands-on experience implementing the technology to engage cardholders, merchants, issuers, payment gateways and other parties in electronic transactions

The course contains 10 units:

1 Electronic Commerce Foundations
2 Law and the Internet
3 Web Marketing Goals
4 Online Product Promotion
5 Site Usability
6 Commerce Consumer Service Methods
7 Business-to-Business Frameworks
8 Site Creation Packages: Outsourcing
9 Using and Configuring Payment Gateways
10 Transaction Security

Vocational Outcomes

�Web Content Manager
�E-Commerce
�Web Developer
�Internet Marketing ...''

Phone:+61 7 5578-8122

School Address:

Gold Coast Campus:
107 Bermuda Point, 1 Lake Orr Drive, Varsity Lakes QLD 4227
+61 7 5578-8122

Brisbane Campus:
Ground Level, 37 Boundary Street, South Brisbane, Qld 4101
+61 7 3221-8899

Jobs & Resumes: Brisbane, Gold Coast
Houses & Roommates: Brisbane, Gold Coast

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