Service Product Marketing

Central Queensland University
Brisbane, Gold Coast, Melbourne, Sydney, Australia

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' Most countries now have economies in which service products represent over 50% of GDP. This course focuses on the place that service products have in modern service economies, and the marketing and management implications of firms and not-for-profit organisations. A solid foundation of theory is laid on which practical applications can be addressed. The course also specifically covers the intregration of marketing, management and customer relations in competitive markets.

...''

Phone:+61 7 4930 9777

School Address:

108 Margaret Street
Brisbane
QLD
4000
AUS

60 Marine Parade
Southport
QLD
4215
AUS

333 and 400 Kent Street
Sydney
NSW
2000
AUS



Jobs & Resumes: Brisbane, Gold Coast, Melbourne, Sydney
Houses & Roommates: Brisbane, Gold Coast, Melbourne, Sydney

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