E-Business: Fundamentals of E-Commerce

ExecuTrain
Alpharetta, Georgia, United States

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' In this course you will examine the history of the Internet and its influence on E-Commerce; the validity of E-Commerce, and why it is increasingly being integrated into the business model. You will also explore the fundamental business concepts as they relate to E-Commerce, such as customer relationship management; e-procurement; security and staffing issues; planning; metric identification techniques for measuring the success of E-Commerce initiatives; marketing strategies on the World Wide Web; and information on E-Commerce software, hardware, and service providers.

Objectives:
After completing this tutorial you will be able to outline how information flows between E-Commerce systems using the Simple Information Flow model and examine the types of E-Commerce activity that are part of the E-Commerce world.
Hardware and Software Required:
Browser Netscape Communicator 4.0
Browser Other: AOL 4.0
Operating System MacOS 8.5
Browser Microsoft Internet Explorer 4.0
Operating System MS-Windows 95

Table of Contents:

Overview of E-Commerce

Defining E-Commerce

History of the Internet and E-Commerce

Dispelling E-Commerce Myths

Why E-Commerce?

The E-Commerce Domain

Customer Relationship Management (CRM)

Enterprise Resource Planning (ERP)

Supply Chain Management (SCM)

E-Procurement

Knowledge Management

Facing Challenges in E-Commerce

Costs Involved in E-Commerce

Internet Transactions

Security Concerns

Staffing Concerns

The International Marketplace

Achieving Goals in E-Commerce

Planning Techniques for Implementing E-Commerce Solutions

Evaluating Risk in E-Commerce Planning

Measuring the Success of E-Commerce Initiatives

Developing E-Commerce Marketing Strategies

Internet Statistics: A Reference

Marketing Communications on the Web: A Reference

Marketing on the Internet: A Reference

E-Commerce: Hardware, Software, and Service Providers

Identifying Software Involved in E-Commerce

Identifying Hardware Involved in E-Commerce

Identifying Service Providers Involved in E-Commerce


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Phone:1-800-908-7246

School Address:



Jobs & Resumes: Alpharetta
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