Effective Written Communication

London Corporate Training Ltd.
London, United Kingdom

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' Who should attend:
�Managers who wish to improve their written communication skills
�Anyone responsible for communication within their operation and wish to obtain a better overview of Written Communication

Objectives & Benefits of the Course:
�To gain a hands on experience of the main skills involved in written communication, copy writing and speech writing

The course will cover:

Communication in General
�A two way process
�Establishing contact/rapport
�Getting the message across:
�Content
�Making it interesting

Speech Writing
�A formalized way of communicating
�Who are the audience?
�Assembling the facts etc.
�Constructing story/message
�Speeches are not spoken essays/articles

Copy Writing
�Who are the audience?
�What are their needs, wishes, desires, hopes, fears etc
�What are product benefits?
�Is there a USP?
�Applying AIDA rules
...''

Phone:+44 (0) 208 995 8090

School Address:

London Corporate Training Ltd
10 Barley Mow Passage
London
W4 4PH
UK

Jobs & Resumes: London
Houses & Roommates: London
Travel Agencies: London

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