E Marketing

Open Universities Australia
Melbourne, Victoria, Australia

Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced

Course Description:

'' Explore the principles and practice of electronic marketing. You will learn about new electronic communication technologies and their potential as platforms for marketing applications. You will look at the challenges presented by the emergence of information products and how traditional marketing structures, concepts, techniques and activities translate into the new market medium. You will examine the marketing/technology interface within organisations and the generation of realisable benefits and customer value. ...''

Phone:+61 3 8628 2500

School Address:

GPO Box 5387
Melbourne,
Victoria 3001,
Australia

Jobs & Resumes: Melbourne
Houses & Roommates: Melbourne
Travel Agencies: Melbourne

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