Training Course:Online Merchandising Using Microsoft Office FrontPage 2003School/Trainer:New Horizons Learning Centres of Australia
Brisbane, Melbourne, Newcastle, Perth, Sydney, Australia
Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced
Course Description:
'' In this course, students with intermediate/advanced FrontPage skills learn about online merchandising, how to present products effectively online and boost sales. The goal is to introduce best practices that result in Web site profitability.
Pre-requisites:
Outline:
Lesson 1: Identifying Company Goals and Customer Goals
- The Online Merchandising Challenge
- What Are Goals, Tasks, and Features?
- Discussion: E-Commerce Goals-Two Points of View
- Demonstration: Correlating Goals and Tasks
- Exercise: Identifying Correlations for an E-Commerce Site
- Discussion: Basing Decisions on Specified Goals
Lesson 2: Presenting the E-Commerce Product Mix
- Planning from the Ground Up
- Putting the Goods Out in the Open
- Exercise: Creating Store "Aisles"
- Discussion: How Will Customers Achieve Tasks?
- Demonstration: Labeling and Creating Pages
Lesson 3: Creating Product Pages That Sell
- Giving Customers What They Want
- Templates Benefit Everyone
- Discussion: Information That Enables Purchase Decisions
- Giving Customers More of What They Want
- Demonstration: Viewing a Page Template
- Exercise 1: Creating a Product Page Template
- Exercise 2: Maximizing Sales Opportunities
- Discussion: Looking at Possible Solutions
Lesson 4: Focusing on Revenue-Producing Results
- Methods of Measuring E-Commerce Success
- Exercise 1: Measuring Traffic with FrontPage
- Exercise 2: Calculating the Conversion Rate
- Visit Value and Feature Investment Breakeven
- Basing Modifications on Business Value
- Discussion: E-commerce in the Real World
...''
Please go to the school's official website for training price and schedule:
http://www.nhaustralia.com.au/
Phone:1300 794 006
School Address:
Level 6, St. Martins Tower
31 Market Street
Sydney NSW 2000 Australia
Level 4, 200 Creek Street,
Brisbane, QLD 4000
Level 2, 31 Queen Street,
Melbourne, VIC 3000
9 Denison Street,
Newcastle West NSW 2302
Jobs & Resumes: Brisbane, Melbourne, Newcastle, Perth, Sydney
Houses & Roommates: Brisbane, Melbourne, Newcastle, Perth, Sydney
Travel Agencies: Brisbane, Melbourne, Perth, Sydney
Search other schools for Online Merchandising Using Microsoft Office FrontPage 2003 training resources.
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Managing Financial Information Using Microsoft Office Access 2003
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Time and Task Management Using Microsoft Office Outlook 2003
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FileMaker Pro 7.0
Presentations Using Microsoft Office PowerPoint 2003
Adobe Photoshop CS3
CorelDRAW 12
Adobe PageMaker 7
Adobe InDesign CS3
Adobe Illustrator CS3
Adobe Flash CS3
Macromedia Fireworks MX 2004 Web Graphics and Interactivity
Adobe Dreamweaver CS3
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