Training Course:Press Release Masterclass WorkshopSchool/Trainer:Press Dispensary Ltd
Lewes, United Kingdom
Course Format: Classroom | E-learning | Virtual Class | Online | On-site | Blended | Self-paced
Teacher/Instructor: Rob Shepherd
Term: 1 day
Seats: 10
Fee: £300
Course Description:
'' About the class
The one day seminar/workshop is aimed at
* PR and marketing account executives, managers, junior copywriters and trainees
* anyone in business who needs to sharpen writing skills for press releases and public announcements
* anyone who wants to know not only the traditional distribution of a press release but what to do with a news release in the age of digital marketing and online news
It offers a practical grounding in how to write a creative press release for business that will grab the journalists’ attention while avoiding common errors of grammar and style that detract from getting your message across. It also looks at the distribution of releases and the rapidly changing world of online news syndication, with an introduction to online PR. Interactive workshop exercises are used to increase your skills.
It’s devised by Jo Chipchase and Rob Shepherd, and led by Rob. Jo and Rob have worked extensively on both sides of the media fence, with plenty of experience on the receiving end, as well as the creative end, of releases. Jo is Press Dispensary’s editorial director and has 12 years’ professional experience in public relations and journalism. Course leader Rob is Press Dispensary’s MD and has 20 years’ professional experience in broadcasting and business communications. ...''
Please go to the school's official website for training price and schedule:
http://www.pressdispensary.co.uk/PR_training_courses.php
http://www.pressdispensary.co.uk/book_training_course.php
Phone:0845 430 4433
School Address:
Press Dispensary Ltd
The Old Star Brewery
Castle Ditch Lane
Jobs & Resumes: Lewes
Houses & Roommates: Lewes
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Press Release
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