Tourism Online/Live Training Courses
School(s) providing online training for

Sales and Marketing Management
Course Type: Online
School/Trainer: Canadian Tourism College [>>]
Training Centers: Vancouver, Surrey,Canada

Students have the opportunity to expand upon the marketing principles and concepts learned in 150 Introduction to Hotel Sales and Marketing. Emphasis is placed on marketing in a multi cultural environment; the key elements of global marketing are covered. Topics include: the development and implementation of marketing plans, the marketing mix, international distribution systems and global marke......

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Students are introduced to the terminology, operational aspects and management issues involved in the gaming industry today. Although it is not imperative for managers of casinos to be able to chronologically list every historical gaming event within the casino industry, it is important to introduce the background of casinos over the century. While casinos and gambling seem to be a relatively n......

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Leadership in the hotel industry is similar to leadership in any industry. What actually is of prime importance is the effectiveness of the leader. The course begins with an introduction to the term "leadership" and what leadership actually means. It then moves on to look at various theories and styles of leadership in order to help the student adapt a leadership style that is appropr......

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Students learn how the operating and non-operating departments in a hotel work together to cater to the guest. Topics include the different types of lodging, functions of the various departments within a lodging operation, human resource issues as they relate to operations, trends in guest service and the role that operations plays in the competitive position of the property....

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This course focuses on the written communication skills that are required for management in the hotel industry. Topics include: writing memos, letters and formal reports as well as preparing for presentations and meetings. Students will learn the communication techniques necessary for successful management in the hotel industry....

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Students are introduced to the terminology, concepts and principles of hotel accounting. Students will learn to prepare, interpret and analyze financial statements. Topics include: the accounting cycle, the uniform system of accounts for the lodging industry, accounting as an information system, introduction to accounting theory, income measurement, hotel record keeping procedures, journals, le......

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Students are taught the use of computer applications common in the hotel industry. Topics include: hardware and software; data processing systems; input-output devices; storage devices and popular point of sale and property management systems. Students will learn and use word processing software such as Microsoft Word and spread sheet programs such as Excel....

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Students are introduced to the terminology and principles of marketing in a hotel environment. Hotel industry examples will be used to overview the fundamental areas of marketing: advertising; sales; promotion; public relations; pricing; packaging and distribution channels....

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Students are introduced to the principles and terminology associated with the management of beverage operations. The emphasis of the course is on management, however students will learn the basics of preparing and serving alcoholic beverages, proper wine service and the physical characteristics of the bar....

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This course will provide students with the theory behind basic food handling and production. Topics covered include kitchen terminology and equipment, recipes and measurement analysis, safe food handling and storage procedures. The course is designed to provide the student with a broad understanding of the kitchen in order to better equip them as managers, to understand this key area of the ope......

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