Centre for Continuing Education, Concordia University
Montreal, Quebec, Canada
http://www.concordia.ca/

Hospitality Management (Diploma)

This diploma program is for individuals who wish to receive training in managing hotels, restaurants, casinos, spa resorts, luxury residence complexes and golf resorts. The program also offers guidance for individuals who wish to open and operate their own bed and breakfast or become an event planner. The courses focus on the basic functions in the rooms division department, food and beverage o......
 

So many myths and misinformation cloud the topic of healthy nutrition. In truth, a healthy diet can be summed up by a few simple principles. In this course you will learn everything you need to know to make healthy dietary choices. Topics include fats, proteins, carbohydrates, vitamins, minerals, water, the Canada Food Guide, vegetarianism, shopping, storage, safety, eating well on a budget, ac......
 

Concordia University Centre for Continuing Education is pleased to offer you a series of intellectually exciting and challenging short courses on interesting topics open to everyone over 18 years of age, regardless of educational background. This initiative reflects our commitment to delivering programs and courses for lifelong learning and reinforces the belief that an inquiring and active min......
 

Flash is the standard for interactive vector graphics and animation for the web. Flash is used to create compact animations, navigation interfaces, ad banners, logos, and fully interactive web sites. In this introductory level course, students will explore basic Action Scripting as well as some of the features of Flash. Course topics include: the Flash interface and drawing tools, creating and ......
 

This course is designed to teach the concepts of web page design using both codes and applications specifically designed for assembling web pages. Participants will learn HTML (Hyper Text Markup Language), the language used to generate hypertext files that are used to publish documents on the World Wide Web (WWW), before learning how to use Macromedia Dreamweaver, a WYSIWYG (What You See is Wha......
 

This new 80-hour certificate allows students to gain the computer skills needed in today’s market. Through a hands-on approach, students will be exposed to applications and tools as well as web design techniques that will enable them to create a web page. ...
 

This course will present fundamental notions of branding strategies and practical tools needed in the advertising and communications industries. Through a series of project-based sessions, students will explore the power of branding and the impact of corporate identity applied through a diversity of media. This course will give students the opportunity to experiment with the creative concept an......
 

In this course students will develop their technical skills and knowledge in order to prepare ready-to-print material that meets professional level commercial printing standards. Students will experiment with trapping, registration, image resolution and file formats. They will learn the diverse options offered as digital proofs and printing techniques. ...
 

This course introduces the fundamentals of typography and develops an increased sensitivity to the expressive potential of type. Gain exposure to historical as well as contemporary type aesthetics. Create successful typographic hierarchies and develop an understanding of the form, scale and shape of type through the art of hand drawn comprehensives. Assignments focus on practical and theoretica......
 

This new 80-hour certificate is a complement to the Page Layout certificate. The focus will be on project-based courses in which both theory and practice of graphic design and visual communication techniques are covered. Students will develop learning skills and working methods using powerful tools to create professional level design projects. ...
 

This is a hands-on course which teaches students how to create illustrations, text effects and line art using Adobe Illustrator. The course covers digital drawing, typography, compound paths, three-dimensional objects, layers, masks, patterns, graphs, blends and special effects before covering Illustrator’s more advanced features. Students will use Adobe Illustrator to create a variety of docum......
 

Adobe software is poised to become a standard in desktop publishing and smoothly integrates Illustrator, Photoshop and Acrobat for creating professional-level page layouts. Adobe has created InDesign to be used as a link between the print and the Web industries. Using a hands-on approach, students will learn the fundamentals of InDesign while producing a variety of documents such as magazine la......
 

This new 80-hour certificate introduces students to both theory and practice of the required skills in Page Layout. The focus will be on professional level, project-based courses using state-of-the-art equipment. Students will develop learning skills and working methods with powerful tools to create vector based graphic elements and page layout techniques that meet the requirements of industry ......
 

Diploma Program - 240 course hours - Part Time The Diploma in Graphic Applications in Desktop Publishing is for students interested in acquiring the software skills sought after in today’s competitive graphic design industry. Through a hands-on approach, students will acquire the necessary skills to master software such as Adobe Illustrator, Adobe Photoshop, and InDesign. Students will also ......
 

This on-line course focuses on the means by which to implement sound market entry and distribution plans to achieve a given set of strategic international corporate objectives. Discussion points include, among other things, the identification and evaluation of appropriate partners and partnership agreements suited to international trade export strategies, and the factors involved in setting up ......
 

Organizations that seek to maximize marketing opportunities must necessarily consider global markets. This certificate will help students: appreciate and evaluate international opportunities, identify the controllable and uncontrollable elements that must be addressed, and create and implement a marketing strategy designed to promote and distribute goods and services globally. ...
 

This on-line course develops an ability to communicate ideas and facts to others, especially in the business setting. It uses workshop techniques to improve communication skills required to write reports and letters, and reviews procedures for properly conducting a business meeting. ...
 

This course takes marketing to the next level. Using marketing theory, retail strategy is developed. Topics include site selection, pricing, buying and merchandise planning, and franchising. ...
 

The objective of this on-line course is to provide the student with a thorough understanding of advertising principles and methods from three different viewpoints: the nature of services provided by advertising agencies; the needs of the user (business, institutions) of these services; and the needs of society in economic, ethical and legal terms. Emphasis will be placed on the communication pr......
 

This on-line course examines the international approach to marketing with an emphasis on the marketing mix. The analysis of the uncontrollable environments, and their effect on the promotion and pricing of goods and services will also be discussed....
 

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