College of Business Administration, University of the Philippines
Quezon, NCR, Philippines
http://www.upd.edu.ph/

STRATEGIC MANAGEMENT

Strategy concepts and practices; environmental and organizational analyses in formulating corporate strategy....
 

The uses and potentials of information technology in managing organizations. Information Technology (IT) concepts, frameworks. and practices in organizations; managing organizational and interorganizational systems; social, political, legal and ethical issues of IT....
 

Basic theory, principles, characteristics, valuation, and risk management applications of derivative securities....
 

Strategies for capturing and sharing an organization’s knowledge; the processes of generation, organization, development and distribution of knowledge including data mining, warehousing and generating competitive intelligence....
 

Analysis of major agricultural commodity systems; opportunity assessment and management problems of firms in agricultural industries....
 

The examination of laws and regulations affecting operations. Emphasis given to the Negotiable Instruments Law, the Central Bank Act and the General Banking....
 

Problems and policies concerning money, credit, and the banking system. Emphasis given to Philippine conditions....
 

Analysis of various interventions to facilitate organizational change in formal & informal organizations....
 

Deals with the principles and practices of public relations in business and industry....
 

Study of the Philippine labor laws affecting business and industrial organizations Techniques and problems in negotiations and administration of labor-management contracts....
 

The management of acquisition, development and movement of human resources in organization....
 

Study of the fundamental legal concepts and their application to business transactions....
 

Comprehensive case studies on broad policy problems of selected industries. This course intends to integrate the various courses in industrial management....
 

Principles, methods and applications in the management of the flow of products and materials through the supply chain, including the associated flow of information....
 

The firm’s research and development (R & D) strategy; the innovation process and its organizational, financial and legal implications....
 

Strategic and tactical decisions in manufacturing and service operations; design and management of products, processes, facilities and systems; quality management....
 

Innovation and new business formations in independent and corporate settings....
 

Theory and practice of marketing goods and services to institutions as customers; relationship marketing and key account management....
 

Marketing of goods and services across national borders in the context of a dynamic international business environment....
 

Theory and practice in the marketing and management of services; service encounters/experiences, service design and delivery; service quality and customer satisfaction; managing people in service organizations....
 

Study of the consumer’s decision making and behavior during the acquisition, consumption, and disposition of products and services....
 

Design, management and evaluation of the communication mix -- advertising, sales promotion, packaging, public relations and personal selling....
 

Principles and practices of marketing; planning, implementation and control of marketing programs....
 

The work of a management consultant; project evaluation; preparation of feasibility studies, incorporation preparation and analysis of different functional areas like marketing, finance and production, management and operational audits, project management and other similar areas of management services....
 

Deals with problems and policies in the effective management of the resources of financial institutions including bank lending and institutional investments. The course also covers a study of the character and structure of the money and capital markets, and of the functions of investment banking firms as financial intermediaries....
 

An appreciation of the controllership function; characteristics of management control systems; control aspects of divisional performance; formal planning systems....
 

Study of the various types of taxes which have the greatest effect upon business planning and activities....
 

Financial accounting policy within the framework of accounting conventions; measurements and procedures for internal control and the preparation of public reports and management’s use of financial accounting data....
 

Sociological, technological, legal, psychological, economic and other external factors which influence business decision-making in the Philippines....
 

The application of operations research/management science techniques and models to specific business problems....
 

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