Grenoble Graduate School of Business
Grenoble, France
http://www.grenoble-em.com

Diploma in Applied Research for Business Workshop

There are two intakes each year, one in September and the other in January. The duration of the program is 18 months. The program revolves around an in-company project under the supervision of a Grenoble Ecole de Management faculty member and a series of workshops, seminars and tutorials on academic writing, research methodology and techniques, research design and data collection and analys......
 

This module is designed to help students to play a critical role in answering these questions and enabling the organization to implement and manage a dynamic performance measurement system. Course Content: Why measure performance? Historical overview What are good measures and how do they align to results? Organizational/Executive performance management Activity Based Manageme......
 

In this module, the students will explore some of the cutting edge strategies and methods of creating and exploiting customer intelligence. Course Content: Understanding Customer Value in a competitive world Internal (human resources) versus external customers Analysing suppliers and partners Why measure customer value? Traditional value measures Customer Lifetime Value Em......
 

In this module students will learn about business intelligence concepts, methods and processes to improve business decisions. Students will learn about the intelligence value chain, and how business intelligence is positioned, and used within all levels of the organisation. Course Content: Business Strategy Overview Positioning Business Intelligence Business intelligence value cha......
 

In today’s competitive marketplace the dynamics between the customer and the organization are rapidly changing, and innovative methods for interacting with customers, new technologies and new strategies are emerging to increase customer value. Organizations must focus scarce resources on the strategies most likely to yield success. Business intelligence helps them achieve this focus giving......
 

The Diploma in Management Consulting is an intensive 3 week seminar that focuses on the challenges of the consulting profession. The program is aimed at managers who wish to pursue a career either as independent consultants or within a major consulting firm. This program provides an understanding of the consulting process and organisational change together with the skills necessary to lead i......
 

Studying in a leading European Business School amongst over 50 nationalities will provide an intellectually stimulating environment and an excellent preparation for future business careers. After an introduction to the general business environment the program will cover the fundamentals of marketing, the methodology of marketing planning as well as specific areas of marketing such as digita......
 

Main features: a two-year program: requires full-time attendance during one academic year (September-June) for the course work. The second year is allotted solely to the final professional dissertation and can be done in parallel with a job or internship. Curriculum based on the CFA program Combined academic and ‘real-world�expertise within the faculty. International and multi-cult......
 

Part 1 presents the international trading environment and the relations between developed and developing economies at a macroeconomic level. There will be a particular focus on trade blocs, a major and fast-evolving influence on international trade activity. Other issues include the role of institutions such as the WTO, and the continuing use of protective policies in various states. The ove......
 

The international financial environment is increasingly complex. Multinational firms, as compared to purely domestic ones have greater opportunities in terms of diversification, scale economies, and larger cost effective financing sources. On the other hand they also face greater risks: political instability, exchange rate fluctuations, and complex fiscal regulations. Since, multinationality is......
 

To provide the students with in-depth knowledge of the legal aspects of international business. To examine how legislation and regulations impact on international business worldwide and how the international manager can develop international strategies which take into account foreign legislation. To assist business school students in becoming familiar with the legal vocabulary and masteri......
 

The module aims to provide participants with a knowledge of how organisations function to achieve effective and efficient performance and of the managerial approaches to encouraging, motivating and leading employees to enable them to perform effectively....
 

The objective of this module is to understand the HRM issues and problems linked to the internationalisation of business (including expatriation and repatriation). ...
 

The objective of this module is to analyse the interplay and relationships between management and technology within the full spectrum of the corporation: strategy, organizations and people. The specific objectives of this course are : to help participants in acquiring the main conceptual frameworks and practical tools related to technology and management, to develop participants�skil......
 

Develop principles of strategy, strategic planning, strategic management, and a framework for strategic analysis and decision-making, through intensive class discussions of articles, textbook readings, videos and short lectures. Acquire and strengthen strategic management skills through application to real life business challenges and opportunities presented in business cases and articles ......
 

The objectives of this module are to make the students sensitive to cross-cultural problems in negotiation situations while developing their basic negotiation skills. Students will be prepared for working in multicultural environments and for conducting business internationally. ...
 

The objectives of this module are to help participants develop greater awareness and sensitivity towards the cross-cultural idiosyncrasies and issues involved in today’s international business arena and to challenge the opportunities and perceived threats encountered when managing and negotiating in an increasingly complex multicultural environment. A theoretical framework will be provided whil......
 

The major objective of this course is to help you to learn how to collect, summarise and interpret data to make more effective decisions. In addition, by participating in the class and completing work you should become familiar with the use of computers to assist you in performing a variety of statistical analyses. ...
 

Information Systems (IS) and their associated technologies are critical to the provision of business opportunities and the achievement of business objectives. The design, implementation and management of such systems is a challenging process which requires strategic planning and management. IS applications will become complex as they will need to cross organisational and international boundarie......
 

This course is designed to allow the students to plan an effective company web presence. Identify what an “effective company web presence�should be Analyze the characteristics of an effective company web presence Understand internet terminology for analysis and communication Communicate and justify technical needs for an effective web presence. ...
 

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