Kellogg School of Management, Northwestern University
Evanston, IL, United States
http://www.kellogg.northwestern.edu/

Environmental Management

This course provides those interested in firms, not-for-profits and public organizations with a foundation for understanding key issues of environmental management. Goals include establishing a case for non-market intervention and an understanding of how this occurs; assessing the impact of the non-market environment on firms and their strategic choices; pinpointing the importance of environmen......
 

This course focuses on how to recognize, analyze and deal with the special problems of organizations facing turnarounds or crises. The course covers a framework that encompasses early warning signals to detect problems, then takes students through basic and advanced turnaround techniques and examines how to return to leadership. The multi-discipline causes and cures for turnarounds, including m......
 

This course, offered in a seminar format, explores leaders and leadership situations as described in a variety of books, most of which are biographies. Lessons and insights are extracted that can then be applied to the student’s own approach to and understanding of leadership. The critical dimensions of leadership are emphasized, and a framework for thinking about the subject provides a fo......
 

Why did Chicago win the competition for the relocation of Boeing¡¯s corporate headquarters? Did the city give away the store? Why have public elementary and secondary schools in California declined in the ratings? Are vouchers the answer to America¡¯s ailing schools? In this course we apply tools and concepts of microeconomics to analyze how state and local governments operate and how their decis......
 

Franchising is one of the most effective techniques for rapidly achieving high growth. Franchising currently generates $1 trillion dollars in the U.S. economy annually. It has also become a significant factor in international markets, as U.S. companies franchise abroad and international entrepreneurs import U.S. franchising concepts. This course explores the advantages and disadvantages of fran......
 

In this course we consider some of the ways the Internet has created new value, with a focus on economic principles that help us understand competition and business strategy in online markets. Topics include the economics of information goods, the theory of the firm, the economics of intermediation, price competition, price discrimination and auction theory. We explore some of the Internet’......
 

This course addresses many of the unique situations family businesses face. Topics range from successorship and family dynamics to continuity planning and strategic performance. The course benefits family foundations and family investment offices, family firm successors, entrepreneurs, and consultants and advisers. Investors also should find this course helpful because leading consulting firms ......
 

This course provides a practical introduction to the field for students whose careers are directed toward executive positions in technology-intensive companies or those who expect to be managing research personnel in industry or academe. Other students should find the course useful for its examination of infrequently discussed asset creation, maximization and exploitation issues. ...
 

This course is designed to help students understand the character and challenges of leadership as it exists and can exist in various organizational settings. It is intended to provide insights into the demands of leadership and explore how leadership skills can be developed and applied most effectively. Interaction with guest lecturers provides an opportunity to observe and dissect various appr......
 

This course offers a supervised consulting experience in a small business or autonomous business unit of a larger organization. Each consulting team, averaging three students, takes primary responsibility for one case, chosen from a list screened by the instructor. Each team meets at least weekly with the instructor and other teams. A plan of action is negotiated with principals of each busines......
 

Technology management is distinctive in that it studies the management of technology development and innovation, and the economic use of such technology. Consequently, the course addresses the interests of engineers and enterprise managers. For the most part, this is a survey course, even though some specific analytical and management techniques are also considered. As appropriate, innovation c......
 

This course develops approaches to analyzing strategies within technology markets. It teaches students how to analyze commercial forces in hyper-competitive markets, where firm structure, product cycles and competitive environment change rapidly. The course asks students to develop strategies that align with these structural market forces. These issues are illustrated through general readings a......
 

In this course student teams write and present business plans for new ventures. The emphasis of this intensively interactive and uniquely structured course is on applying concepts and techniques studied in various functional areas to the new venture development environment. In preparing the business plan, students learn to screen for effective venture ideas, identify and define the fundamental ......
 

This course introduces the design of management strategy. It emphasizes decision making by senior management and helps managers understand and participate in the process of making strategic decisions. The course examines the five main steps of managerial decision making: establishing goals, doing external and internal analysis; identifying competitive advantage; formulating competitive strategy......
 

This course examines the application of economic concepts to management problems and policy issues of the health sector. Topics covered include measuring the benefits of healthcare, the role of insurance in spreading risk and altering incentives, the production of healthcare, price and nonprice competition among providers, and proposed policies that are intended to contain costs. This course he......
 

Labor can be viewed as an input to firms’ production processes. Labor markets are, however, very different from other input markets firms face. To manage human resources effectively, managers need to understand how and why labor markets are so unique. This course focuses on the specific properties of labor markets, and helps students develop effective strategies for managing this vital inp......
 

Strategy is the set of objectives, policies and resource commitments that collectively determine how a business positions itself to create wealth for its owners. This course introduces students to principles and conceptual frameworks for evaluating and formulating business strategy. Topics include the boundaries of the firm, the analysis of industry economics, strategic positioning and competit......
 

Strategy is the set of objectives, policies and resource commitments that collectively determine how a business positions itself to create wealth for its owners. This course introduces students to principles and conceptual frameworks for evaluating and formulating business strategy. Topics include the boundaries of the firm, the analysis of industry economics, strategic positioning and competit......
 

As the first class for most media management majors, this class serves a dual purpose: to introduce issues and trends in media management, and to explore the role of content in the media. The first portion of the class develops an understanding of the media, their size, business models, and roles and purposes. The course covers traditional media, such as broadcast and print, as well as new elec......
 

This course has two primary goals: to teach students who are already familiar with the basics of traditional/industrial strategy about media strategy and how to assess it in multimedia firms, and to instruct students in developing and implementing actionable strategic plans for the media. The course curriculum is divided into four overlapping components: How the differences between media and tr......
 

Pages:- 1 2 3 4 5 6 7 8 9 10 11

School Index A~Z: A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z

Tips: If you want to post any message on this website, please do not include your real name, phone number, email address in the message body area. You should enter them in line text boxs respectively, if needed.