Vanderbilt University Owen Graduate School of Management
Nashville, Tennessee, United States
http://www.owen.vanderbilt.edu/

Innovation Strategy Workshop

The goal of Innovation Strategy: Generating, Testing and Implementing Great Ideas in Your Organization is to maximize leadership effectiveness by providing advanced tools that help you expand your organization’s capacity for innovation. To help their organizations succeed, leaders in banking need to constantly look for new ideas and new approaches to advance the state of the art, to do more ......
 

Developing an Organization’s Leadership Pipeline is designed to help organizational leaders understand what is perhaps their most critical role in the area of talent management—guiding the development of a sufficient and sustainable leadership pipeline. While the leader does not have to know all of the “nuts and bolts�of these HR practices, there are some basic concepts they need to understand......
 

Strategic Alignment of Human Capital: Tactics for Excellence in Execution is designed to help organizational leaders better understand, and therefore, more actively and successfully guide, the strategic decisions regarding human capital. More specifically, the course will develop your ability to determine the types of human capital you need to execute your strategy, and then, the types of hu......
 

Although marketers devote a great deal of effort trying to maximize their prospects of success, ultimately it is the decisions of consumers that sort out the winners and losers amongst the vast array of products and services available in the marketplace. Indeed, crafting offerings that add value is only a small part of the profitability equation. To be successful in today’s competitive envir......
 

Strategic Marketing: Building Brand to Build Market Share engages participants with the most up-to-date concepts and frameworks from a variety of industries and to apply those to the banking industry. We begin with a look at differing fundamental views of marketing before examining several methods to improve marketing decisions via the use of analytics. In addition, we will examine the relat......
 

If a company’s products and services are its most important output, then the design and development of these outputs is one of the more critical strategic functions in a firm. Developing New Products and Services: Driving Profits by Understanding (and Delivering) What Customers Care About will provide you with an understanding of the design process and will help you generate the insights yo......
 

There has never been a more important time for mid- to senior-level leaders in the financial services industry to hone critical skills in management and business fundamentals that will enhance performance, foster innovative thinking, improve operational efficiency and increase customer loyalty. Leveraging BAI’s position as the preeminent leader in education and research in the financial serv......
 

With a great deal of anxiety in the financial services industry, it’s time to restore and enhance consumer, employee, and investor trust—the foundation of modern banking and financial services. This one-day interactive communications workshop is designed to help you do just that. Led by Professor Frederick E. Talbott, who helped the nation’s banks communicate the Y2K date change challenge ......
 

Effective coaching builds employee skills, addresses shortcomings, develops leadership capability, and enhances executive performance. Surveys show that employees at multiple organizational levels find coaching very useful and are calling for more coaching and better quality coaching. Effective coaching requires developing a distinctive set of competencies. This program will help you build t......
 

In America, CEOs are like royalty �high influencers who seem to be powerful and wealthy. What is it about CEOs that makes them special? Why do some CEOs seem to succeed so naturally, while other CEOs fail so miserably? The secret is how to think like a CEO. If you are a sitting CEO, aspiring to become one, or are leading a division, department, or team trying to follow the lead of your CEO,......
 

Why do so many changes fail? Change is essential to organizational growth and progress, yet researchers report that more than 60 percent of new strategic plans, re-engineering projects and mergers fail to achieve intended results. The reasons for failure include false assumptions and inadequate planning for key issues, including people issues. This hands-on, action workshop draws the best in......
 

The program objective is to introduce and heighten participants�ongoing awareness of applied influence, persuasion, and sales knowledge and skills. Participants will learn to understand and identify opportunities, recognize essential influence approaches, begin to master the power of persuasion, and apply key professional presence and communication applications for ongoing success. They will ......
 

Innovation is too important to be left to chance. Get on course to make it part of your organization’s culture. WHAT YOU’LL LEARN: How organizational and technical forces interact to nurture or stifle innovative ideas Why best practices of organizations with innovation cultures succeed How to benchmark innovation in your organization How to develop an innovation strategy How to get ......
 

Achieving operations excellence requires high performance processes - processes that outpace the competition by delivering more value to customers at lower cost. WHAT YOU’LL LEARN: Assess your operating strategy in the context of your target market, core competencies, and business goals Identify key processes to target for customer-focused improvement Conduct ‘value-chainâ€?audits......
 

Strong leaders are masters of communication and negotiation. This course will strengthen your skills in both areas. WHAT YOU’LL LEARN: Proven strategies for improving organizational performance General frameworks for cross-functional and cross-organizational relationships Key communication, negotiation and team-building skills How to manage the transition to a leadership role Tools f......
 

The goal of the program is to expose participants to a variety of frameworks for understanding key marketing decisions. We begin with a look at differing fundamental views of marketing before examining several methods to improve marketing decisions via the use of analytics. In addition, we will examine the relationship between segment selection and the critical targeting and positioning decisio......
 

Numbers don’t lie. But neither do they interpret themselves. This program will show you, in a clear and practical way, how to go behind the numbers, extract key information, and put it to use to strengthen your organization. WHAT YOU’LL LEARN: How to extract vital information from financial data How to use financial data to improve decision making, performance, and profits How to appl......
 

Created for managers at all levels, this two-day program focuses on the major trends impacting the United States health care marketplace and provides participants with updated information as well as perspectives on how this will affect their business going forward. WHAT YOU’LL LEARN: Attention will be paid to four key areas: Insurer / Financing update Consumer-directed health care ......
 

Created for managers at all levels, this two-day program focuses on the application of marketing concepts and tools to the health care market. The primary goal is to provide students with the knowledge and skills needed to effectively market health care services and products in both the nonprofit and commercial environments. Instructors use the clear language of managers and show you how to use......
 

Businesses either grow or stagnate. Growth adds value to the company. It creates a dynamic environment that attracts the best workers �and even more customers. And if you are growing fast, the greatest challenge is how to keep control of and manage your fast growing business. This course provides the answers. WHAT YOU’LL LEARN: In this intensely focused program, you’ll learn proven strategie......
 

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