Marketing

at school(s) in Malaysia or delivered online/live/on-site/by e-learning

Postgraduate Diploma in Commerce (Marketing)
Course Format: Classroom
School/Trainer: Curtin Sarawak Malaysia [All Courses]
Training Center(s)/Venue(s): Miri, Sarawak, Malaysia
Jobs & Resumes: Miri
Houses & Roommates: Miri

This course will enhance your ability to anticipate demand for projects by analysing the behaviour of competitors and consumers. You will learn to effectively design, organise and control marketing strategies to reach a target audience. You’ll consider the process of aligning the internal capability of an organisation with the external demands of its environment. Topics in decision-making with ......

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This course builds on the curriculum of the graduate certificate and graduate diploma to build your knowledge of the law as it relates to marketing. You will study laws relating to the design of and information on packaging, advertising and selling methods. The legal liability of sellers and manufacturers is also explored. You will also consider the process of aligning the internal capabilit......

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In this course you will choose from a range of specialist marketing and public relations topics. In your second year you will identify and define a business research problem before designing the research study, collecting, collating and analysing data and reporting the results. Your research and dissertation will be completed under the guidance of one of our highly-experienced staff. ...

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This course builds on the curriculum of the graduate certificate to introduce you to the principles of the practice of public relations (PR). You’ll learn how to identify publics and the need for PR programs, as well as how to plan, manage and evaluate these programs. You will also choose four additional topics from a wide range of specialist marketing and PR areas and be given the opportuni......

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In this course you will study consumer theory, considering how consumers function, what motivates them and how they can be influenced. You’ll explore competitive marketing strategies, considering strategic planning and formal planning methods. You will also undertake a marketing research project, acting as both the client designing the research purpose and objectives, and the researcher designi......

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Fast Track - Advance Diploma, 18months to 27 months. International Recognition, Internship included. Small Class size....

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