Marketing Strategies

at school(s) in United Kingdom or delivered online/live/on-site/by e-learning

Product Marketing Strategies for Impact
Course Format: Classroom
School/Trainer: Judge Business School, University of Cambridge [All Courses]
Training Center(s)/Venue(s): Cambridge, United Kingdom
Jobs & Resumes: Cambridge
Houses & Roommates: Cambridge

Successful products require successful marketing strategies. The course provides helpful tools and techniques for those associated with the marketing of the product to potential customers. The course is intended for managers to improve the decision analysis for marketing products through an understanding of the four key Ps of marketing: product, pricing, placement and promotion. Those in Pro......

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This practical workshop demystifies the marketing process. Delegates will be provided with practical ideas that will improve business marketing and self marketing. ...

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examines how marketing can support and fulfil the objectives of corporate strategy offers expert advice to help formulate marketing strategies and develop the plans to make them work defines the role and responsibility of the board in determining marketing strategy...

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How can a designer effectively create a clear, consistent, memorable, and lasting identity for a company in a crowded marketplace? Problem-solving methodologies, such as brainstorming and vertical thinking, are applied....

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Addresses Internet and other technology applications in marketing. Concepts and techniques important for understanding electronic marketing and virtual marketplaces are emphasized. As part of the course requirements, students will apply the concepts and skills learned by researching, designing, and building a virtual storefront....

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Examines the principles and terminology utilized in the marketing function and their value and application in the day-to-day operation of a business. Focuses on marketing planning, market segmentation, positioning, targeting and aspects of international marketing. Reviews product development, pricing, promotion and distribution and explores careers in marketing....

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