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PR strategy and planning
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PR strategy and planning Workshop Course Format: Classroom School/Trainer: Pinnacle PR Ltd. [All Courses] Training Center(s)/Venue(s): London, United Kingdom Jobs & Resumes: London Houses & Roommates: London This course teaches communications professionals how to create effective PR strategies with defined and achievable objectives, and translate these strategies into specific and practical PR plans.
Topics include the strategy and planning process, defining audiences, objectives and messages, tactic selection, monitoring and evaluation, harmonisation of PR strategy with overall strategic object......
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