Marketing Training Courses and Workshops
School(s) providing training of Marketing Skills and Management

MARKETING AND BUSINESS PLANNING
Course Format: Classroom
School/Trainer: The School of Management, University of Surrey [>>]
Training Centers: Surrey, United Kingdom

Marketing is offer ed as a core module with the aim to deliver a set of concepts and practices bas ed upon the ways in which companies interface with different markets in the context of a plann ed set of business interventions. The objective is to ensure students have an understanding of the principles and practice of the current implementation of marketing within the business setting. The......

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This one-year, full-time MSc programme is for graduates from virtually any discipline and will develop skills fundamental to specialising in a career in marketing or general management. You will have the unique opportunity to develop and explore the skills of the practitioner within a challenging academic framework. This programme leads to a master’s degree, which can be of great v......

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A programme ideal for hotel, tourism and marketing graduates with work experience. Marketing and the management of demand is especially important to hotel and tourism organisations in the current global environment. The Sandwich Mode on this programme provides the opportunity to gain one year’s work experience in the UK after completing the MSc programme. We have an active Careers Adv......

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This course is for managers who have a role in planning or developing marketing activities, or who work alongside colleagues responsible for marketing. It deals with three areas of uncertainty that affect the development of strategic marketing decisions: uncertainty arising from the volatility of the external environment; uncertainty arising from the changing relationship between suppliers and ......

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The MSc in Tourism Management and Marketing is offered with the Business School’s internationally-recognised Christel DeHaan Tourism and Travel Research Institute (TTRI). Tourism is one of the largest and fastest growing industries in the world. This programme is designed to enable you to develop a systematic understanding and a critical awareness of the managerial and marketing issues ......

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This course is designed to introduce the fundamental concepts of marketing and to help managers understand the ways in which these may be used in practice. The role of marketing within business and its contribution to business performance and enhancing shareholder value is examined, and a required class exercise at the beginning of the course provides an opportunity for participants to consider......

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The MSc in International Marketing provides opportunities for students to acquire a thorough understanding of marketing theories and how to apply them to real world business challenges in an international context. Entry Requirements An upper-second-class Honours degree or higher from a UK University (or equivalent from a non-UK institution). Applicants whose first language is not English re......

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This extremely popular and professional programme considers marketing from the perspective of the entrepreneurial company as well as the multi-national corporation, providing an integrated study of effective strategic marketing management. The programme provides an integrated study of the theory and practice of effective and successful strategic marketing management. Through this specialise......

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Marketing communications is a creative and exciting area within the fast-changing global media environment. This popular course combines marketing strategy and the powerful tools of integrated marketing communications to support your entry into, or progress in, a marketing career. The programme provides a framework for the study of marketing communications as a key business management disciplin......

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A specialised course exploring the link between cross-cultural psychology, marketing and consumer behaviour as they apply in an increasingly globalised and internationally competitive market place. The course covers both goods and services and explores the efficacy of the evolving theories that may guide the development of effective cross-boarder marketing strategies. PN550 Combines intern......

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